By Cathy Anderson

Social media can be both a blessing and a curse for business.

Whether you’re heading up a booming multinational corporation or a newly launched startup, you can’t afford to cross your fingers and hope for the best when it comes to your online presence.

SmartCompany has partnered with business.gov.au to look at some of the social media mistakes businesses make and how you can avoid them.

To read the full article, go to the Partner Content section of SmartCompany’s website.